A successful public relations strategy can boost your company to the next success level or get it ready for sale. Read on to discover why hiring a PR professional can ensure your message gets to the right people at the right time.
A new rep agency specifically for brand ambassadors in the PHCP community, PROS REPS clients include highly skilled and influential professionals who showcase their profession, love of the trades, and the products they use and install to their thousands of social media followers.
Tune in as John and our hosts discuss the evolution of hydronics from the 1980s to the present, the "brotherhood" of the old RPA days, why it's a great time to enter the hydronics industry now, and more!
When you Google “plumber” or “HVAC repair” and your city’s name, chances are you’ll come up with a long list of companies matching that description in your community.
Watch as PHC News Editor Steve Smith and Plumbing Engineer Editor Amalia Deligiannis interview top manufacturers and discuss today’s trending topics, new products, and other developments at the companies:
Need doesn’t stop once the holidays are over, and charitable organizations need funding throughout the year to continue helping their communities, and making staff payroll. Read on for ideas to obtain employee buy-in and keep donations rolling in.
The program’s 2023 cohort includes seven new ambassadors and five returning ambassadors who serve as extensions of the Oatey brand as they champion Oatey products across social media and beyond.
With the help of a professional production crew, PHCPPros will livestream interviews with top executives to its thousands of social media followers during the first two days of the show — Monday, Feb. 6, and Tuesday, Feb. 7.
Most home service companies will encounter a business crisis. If you don’t have a strategy to deal with the fallout, you could jeopardize your company’s reputation.
Jessica Bannister (a.k.a. HVACJess) is a Level 3 HVAC Apprentice at her family’s company, Cam Cool Refrigeration Inc. in Vancouver, as well as the current president of Women in HVAC/R Canada.
The donation comes as support for its "Trade Tuesday" campaign hits new high.
Many small home service businesses don’t believe they need to worry about public relations. However, PR professionals do more than put out reputation fires — they help cement your good reputation as an expert within your community before a perceived misstep harms your company.
If you’ve established yourself as an expert in your field, media outlets will contact you to discuss how weather and other events can affect a home’s plumbing and mechanical systems. Read on for tips to handle those interviews.
Blogs can help your company stay in touch with your customers, distributors and vendors. However, since it is an extension of your website and your company, make sure blog posts are professional. Read on for some tips for a successful blog.
British Columbia contractor, Terence Chan, owner of Impetus Plumbing and Heating, looks to change the perception of the plumbing and heating business one social media post at a time.
Establishing yourself as a plumbing expert, hydronics expert, HVAC expert or solar/geothermal expert requires keeping your company name top of mind for local journalists and trade press editors. Read on to see how to be an expert in your home services field.
Most consumers use online reviews as part of their research on local businesses to decide where to spend their money.
Corporate social responsibility is important in many consumers’ minds. Get buy-in from employees about what charitable organizations to support. Only then can you incorporate it into your public relations campaign.